The Perfect Pair of Jeans: What Women Want

by - January 05, 2025

The perfect pair of jeans: It’s what every woman wishes she had. And once she finds them, she’ll more than likely be buying as many pairs as she can get her hands on. What if she could find that perfect pair of jeans at your boutique? With this handy guide, you’ll know what to look for when placing a wholesale jeans order that will have your female customers lined up to purchase those jeans.

This article will present three things that can help you decide what kinds of jeans to purchase: types of jeans for women’s bodies, quality materials, and custom lengths.

Types of Jeans for Women:

No one woman is shaped exactly the same way. Some are curvy, some are petite, and others are tall. Therefore, you will want to order a variety of wholesale jeans to meet all the needs of your customers. Below are some suggestions of jean types you may wish to recommend to your female customers:

  • Curvy women: skinny jeans, curvy flare jeans, bootcut styles
  • Petite women: high or mid-rise straight leg jeans, boyfriend cut
  • Tall women: jeggings, super flair, skinny jeans

By helping a customer find the right jean type for her body, you’re well on your way to closing the sale already. However, you want to make sure you select quality materials that will hold up to every day  wear.

Quality Materials:

Settling for cheap materials just so you can get more jeans in your wholesale order may not be the best course of action to take. Women are often willing to throw down top dollar for quality materials in their jeans that will last wash after wash. After all, some women will wear their jeans for the next 5-10 years.

When you stock jeans of durable material, be sure to relay that feature to your customer so she will know she’s getting the best bang for her buck. By carrying quality jeans, you stand less of a chance that they will be returned due to poor wearing or tears.

Custom Lengths:

Finally, if you want your female customers to become raving fans of the jeans you carry in your boutique, consider carrying three different lengths of the jean selections you buy wholesale. You’ll save your customer an extra trip and charge from a tailor.

  • Regular length will appeal to a broad group of women of average height, ranging from 5 ft, 4 in. to 5 ft, 9 in.
  • Long length will work well for your tall customers who are 5 ft, 10 in. and taller.
  • Short length will be best for your petite customers who are 5 ft, 3 in. and shorter.

In conclusion, your boutique can become the “it-place,” known for carrying the best jeans around if you keep the guidelines above in mind when placing your wholesale order. Look for different types of jeans that appeal to a variety of women’s shapes, order jeans crafted from quality, durable material, and stock custom lengths in your store. Enjoy the uptick of customers and sales that come from a little legwork on your part to carry the best jeans around!

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